40% of players in US, UK, and Indonesia show interest in blockchain games but need less risks and more knowledge

The final curiosity in blockchain video games is rising globally, based on a brand new survey by Newzoo. Nonetheless, builders should higher educate gamers and take away boundaries that forestall mass adoption of Web3 gaming.

The survey is based on responses from 4,569 avid gamers throughout the US, UK, and Indonesia. Newzoo focused individuals who play video games on console, cell, or PC.

Key takeaways

• 40% of avid gamers within the US, UK, and Indonesia are typically occupied with blockchain video games. They’ll possible attempt considered one of them this yr.
• Nonetheless, solely 5% of this group is “extremely ” on this section, with 35% of gamers being reasonably occupied with blockchain gaming.
• It signifies that blockchain gaming nonetheless has a variety of boundaries and unresolved points that forestall mass adoption.
• Solely 33% of reasonably gamers have a fundamental information of blockchain video games, in comparison with 50% of extremely avid gamers.
• One other downside that stops individuals from making an attempt blockchain video games is the lack of expertise about crypto and NFTs.
• On prime of that, gamers ask for a decrease value of entry, with a variety of customers nonetheless considering that each one blockchain video games require upfront investments like Axie Infinity.

• All these items result in 46% of reasonably gamers being afraid of dropping their cash (in comparison with 32% of extremely avid gamers). Because of this builders should inform avid gamers about dangers and be extra clear to draw a mass viewers.
• It’s value noting that extremely and reasonably gamers search various things in blockchain video games. The primary group pursues revenue, whereas extra informal avid gamers need video games to be enjoyable within the first place.
• Newzoo thinks that probably the greatest methods to assist mass adoption is to create “high-quality video games that ‘simply occur’ to characteristic blockchain” (play-and-earn, not play-to-earn).
• In line with analysts, AAA publishers ought to now reduce using phrases like “blockchain”, “ crypto”, and “NFT” in public communications, as they might discourage core gamers and result in fan outrage.

Extra insights in regards to the viewers and their preferences will be discovered within the full report.